Remove <
Remove Communications Remove Marketing Remove Social Media Remove Video
article thumbnail

An Introduction to Short-Form Videos

Association Adviser

With over a billion monthly users, TikTok has reshaped the way consumers engage with social media, and association marketing teams are looking to dive head-first into this growing medium. Even as TikTok faces investigations from the Treasury Secretary and Chair of the Committee on Foreign Investment in the U.S.

Video 78
article thumbnail

The Visual Shift: The Ultimate Guide to Video Marketing for Associations

MemberClicks

Video content has been growing in popularity. According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Video is everywhere and there’s a good reason why. Why is Video Marketing So Effective for Associations? Currently, 137.4K

Video 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Balancing Traditional and Trending Member Communications

Association Adviser

This year’s Association Communications Benchmarking Study showed us that traditional forms of member communication – live events and print media – continue to be popular among associations and their members. At the same time, print media is seeing a resurgence. Live events remain the No. Live events remain the No.

article thumbnail

Video Marketing Strategy: How To Bring Your Brand To Life

CMA Solutions

And that’s the short answer about why video marketing is quickly becoming the norm for businesses. A compelling video marketing strategy brings your brand to life because it captures and presents people as they are. Video marketing is a shot of adrenaline to any integrated digital marketing campaign.

Video 52
article thumbnail

Social Media, Video, and the Law

Wild Apricot

Technology in the Arts has just released a well-researched and well-written review of the legal issues surrounding the use of video footage, Social Media, Video Footage, and the Law: What performing arts managers need to know. read more ). read more ).

article thumbnail

Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

That’s why marketing is such a crucial step to the success of your association events. Promoting these special membership events is a multi-step process that could include written invitations, videos, and social media posts. Far and away one of the most effective channels for association event marketing is email.

article thumbnail

Becoming Excellent at Post-Event Follow-Up: 5 Tested Tips

NXUnite

It can take six months or longer to plan a nonprofit event and market it effectively. Repeat attendees: For attendees who’ve been to your nonprofit’s events before, your follow-up communications should recognize their continued support and thank them for their commitment to your organization. Establish a detailed follow-up schedule.

Tips 130